#TrueStory

The Video Consortium is a global nonprofit media organization that connects and supports today's nonfiction filmmakers and visual journalists to tell bold stories that change the world. By and for filmmakers, our programs help democratize the media landscape by fostering compassionate storytelling, supporting professional and artistic growth, and inspiring audiences everywhere.

Client: The Video Consortium

Writer & Director: Sam Vladimirsky

Executive Producer: Sky Dylan-Robbins

Editor: Sam Vladimirsky

Assignment: Relaunch the Video Consortium’s digital presence with a video that champions its mission & values.

The work: When we learned that an organization like the Video Consortium exists to support the most exciting nonfiction storytellers around the globe, suffice it to say we were shocked. For this digital relaunch, we wanted to play off the sense of awe and wonder that new members have when they discover VC (no it’s real, true story), whose wordplay alludes to the common thread uniting the organization’s chapters: a love of true stories. To pull it off, we focused on the beating heart of the organization—its community—by tapping dozens of its members to showcase their latest work.